Hello and thank you for dropping by our blog!
We’re Chloe and George, business owners and digital nomads hailing from New Zealand (Chloe) and the UK (George).
Since quitting our office jobs in Melbourne, we’ve built a communications business from scratch. We spent the first two months setting up the business in New Zealand and now we’re living in Asia nomadically and absolutely loving it.
Our new lifestyle took many months of planning and hard work – we hope we can share as many of our learnings as possible, in case they may be a source of inspiration.
I grew up in South West London, living and growing up in the same house, which my parents still live in today. We were fortunate to travel frequently to Cornwall, a beautiful location in the South West of England, and to Europe and further afield – the latter mainly being when my mum was speaking at work conferences. We were a family who loved everything about travelling, realised how fortunate we were to do so, and that has stayed with me into my adult life.
While London is my home and I had many happy years there; in 2017 I decided to move to Melbourne, Australia, which is where I met Chloe. I felt the time had come to escape the hustle and bustle, round-the-clock nature of London, and move to a sunnier, less intense city. The move did me a world of good and it’s no coincidence then that I met the love of my life. I was comfortable, more confident in myself than ever – and good things came my way as a consequence.
I have spent my professional life in public relations, working with innovative companies from San Francisco, London, Stockholm and Australasia. Tech and innovation are two of my greatest passions, so it has been incredible to work with such talented entrepreneurs and businesses, and help grow and maintain their reputation. Chloe and I launched our own communications company in 2019, where we continue to do just that. You can read more about that below.
I grew up on a goat farm in rural New Zealand in a region called the Bay of Plenty. When I was six, my family moved to the UK for two years, which included some travel to Africa and Europe. We continued to travel occasionally once we moved back to New Zealand and my parents purchased a scenic sheep and cattle farm covered in huge rocks which would later feature in Lord of the Rings. My parents introduced me to new destinations and inspired me to see more, they also taught me that I could do anything I set my mind to.
In 2011 I gained my Private Pilot’s License and to celebrate my 21st birthday I flew the length of New Zealand to 21 airfields, I called it my Flight of Passage. In 2012 I graduated from Canterbury University with a Bachelor of Laws, knowing that I didn’t want to practice law, but do just two things – write and travel.
Thus began the craziest and best decision of my life – I moved to New York City for a year. Since then I’ve lived and worked in London, Hong Kong (one of my favourite cities in the world) and Melbourne and spent extended travel periods in Berlin, Vancouver and Toronto.
My ambition has often resulted in terrible anxiety and it was on a flight from Melbourne to Hong Kong that I discovered an antidote: laughter. I subsequently wrote a book about the experience and my research: Laugh.
It was while living in Melbourne that I started to wonder if I would ever meet someone special…
Our love story
From the day we ‘swiped right’ into each other’s lives we’ve been completely in love. We met on Tinder and had our first date at Cookie on July 5th 2017. Our date didn’t end until early morning (even though it was a Tuesday and we both had to work the next day). George walked me all the way to my apartment even though it was the opposite direction to his place, so I had my first inkling that he might be a keeper.
We took our first trip together to the Gold and Sunshine Coasts a few months later, then we travelled to New Zealand together, then back to the Gold Coast a few times. Our first big trip was to Bali in August 2018 and that’s where we had a huge idea – start a business and live wherever we want in the world.
In December 2018, George proposed in Rarotonga in the most idyllic setting that exceeded any expectations I’d ever had about getting engaged.
We both feel so lucky to have met each other – we lift each other up, inspire, encourage, support, and bring out the best in one-another.
We’re getting married in 2020 in one of our favourite places in the world: Waiheke Island.
Our business, Fetcha, is a communications company specialising in public relations, copywriting and email marketing.
The business is built on the idea that you don’t need to work from an office to be productive. In fact, we believe that the only essential things are a laptop, a good WIFI connection and access to video calling. We are also more inspired outside of the office environment and have found we work harder and are more productive as a consequence.
We are stoked to have won clients within our first few months of getting started and we couldn’t be happier that we’re making our dream a reality.
Chloe started researching the plant-based diet over two years ago, but it wasn’t until more recently that she made the plunge into a plant-based life. She was initially interested in the diet purely from a health perspective, so began eating plant-based most of the time, but as she learned more about the environmental and ethical reasons she became more interested and has subsequently become a vegan.
George, due mainly to environmental reasons now eats a mostly plant-based diet. George loves nature, in particular the ocean, and is passionate about protecting our natural resources for generations to come.
We hope we can inspire you to learn more about plant-based diets for all three reasons: health, sustainability and ethics. We don’t mind if people choose to eat meat, or drink milk; we certainly don’t judge – we just hope to encourage everyone to eat more plant-based meals for the future health of ourselves and the planet.
We’re also passionate about reducing single-use plastic, waste and other environmental impacts where we can. If we all make small changes, huge things will happen.
Thank you so much for joining our journey, we hope we’ve been able to inspire you in some way.
Chloe and George